Cloud Nine

Context

Cloudnine wanted to gift around 600 senior doctors on Doctor’s Day this year. They had already done a similar program last year, where they had given merchandise and e-commerce gift vouchers. However, this year, they wanted to do something different.

Solution

We curated a set of exclusive experiences ranging from Golf lessons to Premium Gourmet to name a few. The doctors were given five experiences to choose from, in a beautifully embossed purple box, since purple is Cloudnine’s brand colour.

Value Add

Cloudnine successfully delighted around 600 senior doctors who are critical to their business.